Everyone can do their part to help flatten the curve and save lives. It’s one of the simplest and effective actions one can take. Do it for you. Do it for others. Stay home.
Inspired and designed when the pandemic began, this piece was created to help raise awareness of the current climate. Straightforward in its form and execution, the goal was to help capture people's attention and to spread the word quickly and simply that staying home can help save lives. The design accomplishes this by utilizing large characters with the 'A' in "STAY" being substituted with a bright red home icon against the muted background color.
This design was submitted to both Viral Art Project and Amplifier. It was part of the first batch of posters created by Viral Art Project originally. Profits from all poster prints sold support the original artists as well as the Artist + the Activist Relief Fund. The design was also chosen out of 10,000 submissions by Amplifier to be part of their global public art campaign. Finally, in collaboration with Amplifier, Levi’s chose this design to be part of one of their capsule collections, “Spread the Word,” which “was designed for our changing times.”
